
Marketing Strategy
At Scale Selling, we specialize in creating marketing strategies that are 100% tailored to your business. From initial onboarding to full implementation, our process ensures every campaign is backed by data and designed to meet your specific goals, needs, and budget.
Custom Marketing Strategies Designed for You
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Client Portals
Access all your data, performance metrics, and campaign updates in real-time with our intuitive client portals.
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Big Data Advantage
We invest $30K+ annually in big data tools, ensuring your strategy is built on the most accurate and actionable insights.
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CRM Integration
Seamlessly track leads, customers, and campaign results with our CRM solutions.
A Tailored Marketing Strategy from Start to Finish
Our marketing strategy process is designed to deliver results efficiently while keeping you in the loop every step of the way.
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Onboarding Meetings
We begin with a series of three onboarding meetings to get to know you and your business:
- Discuss your goals, challenges, and vision.
- Analyze your industry and competitors.
- Define clear objectives for your marketing strategy.
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Data-Driven Research Reports
Using insights from big data tools, we generate 10-50 pages of in-depth research reports, including:
- Market trends and audience insights.
- Competitor analysis and opportunities.
- Recommended strategies tailored to your business goals.
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Custom Package Creation
We design a marketing package based on our research and your input customized to your:
- Goals and budget.
- Industry and audience.
- Preferred marketing channels and tools.
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Agreement and Timelines
Once everything looks good, we:
- Finalize the package with signed agreements.
- Share detailed timelines and phase breakdowns.
- Schedule your package implementation.
Dedicated Support for Seamless Marketing Strategy Implementation
Once your marketing strategy is ready, we hit the ground running:
Assign a dedicated marketer to your account who will manage and optimize your campaigns.
Provide you with all login credentials and access to tools like your CRM and client portal.
Begin executing your custom marketing strategy, with regular updates and transparent reporting.
FAQs About Marketing Strategy Development
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A strong digital marketing strategy includes clear objectives, audience targeting, SEO, content creation, social media engagement, paid advertising, and performance tracking. These components work together to drive traffic, generate leads, and convert them into customers.
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Your daily social media strategy should include posting engaging content, interacting with followers, monitoring analytics, and staying consistent with your brand voice. Focus on building relationships and sharing value to grow your audience and boost engagement.
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Client portals are used for real-time access to performance metrics, campaign updates, and reporting. They allow businesses to track marketing progress, collaborate with their dedicated marketer, and review insights for informed decision-making.
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A CRM system streamlines customer interactions, tracks communication history, and automates follow-ups, ensuring personalized and timely responses. This improves customer satisfaction and helps build long-term loyalty.
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We use GoHighLevel, a comprehensive CRM system that offers tools for lead management, automation, and analytics. It’s a robust platform we highly recommend for businesses looking to streamline their marketing and improve customer engagement.
Ready to get started?
Learn how Scale Selling’s internet marketing and social media marketing solutions can help you drive business innovation and growth.